If India Inc wants to globalise, it must consider franchising as a serious option

Franchising is a business model that has been effectively leveraged by the West in expansion of business, while splitting the cost and responsibility with the local franchisee. Payal Chawla Franchising is a business model that has been effectively leveraged by the West in expansion of business, while splitting the cost and responsibility with the local… Continue reading If India Inc wants to globalise, it must consider franchising as a serious option